Work

  1. Fine Arts Museum of San Francisco
    Membership Redesign
  2. Jewish Currents
    Brand & Editorial Redesign

  3. Nokomis
    Brand Design
  4. Strange Lands Brand & Packaging  
  5. Michael Kors 360 Camapign
  6. Erica Dawn Lyle Album Design 
  7. MAC Cosmetics Retail 
  8. After October 7 Book Design 
  9. Commune Magazine
  10. PopSockets
    Art Direction & Digital

  11. San Diego RV Resort
    Brand Refresh & Digital
  12. Dianna Settles Printer Matter & Wall Art  

For inquiries, collaborations, or 
recommendations for goat feed
    Get in touchjc@othercreative.co




2. Jewish Currents Art Direction

 Brand Design 
Editorial

 



Redesign and brand refresh
for a magazine at the 
intersection of culture and intelligentsia.  

Founded in 1946, and rebranded in 2018, Jewish Currents is a brand with a legacy, and a strong editorial voice.

As Art Director, I partnered with the major stakeholders to establish Jewish Currents’ position in their ecosystem, creative strategy, and brand DNA. The brand pillars “rigorous, rooted, and irreverent” call to the brand’s exceptional reporting, cultural position, and willingness to stand on the side of controversy. The redesign fundamentally refined the visual language and identity of the Jewish Currents, and successfully repositioned the brand in their millennial audience.

The redesign lead to 32% increase in subscription rates. Covers have been featured in the New York Times, and the redesign of social in Jan 2023 led to 300% increase in social engagement.





Winter 
Gifts


Alongside Jewish Current’s quarterly offering, the magazine also releases a winter gift each season. I often collaborate with artists and musicians to create the winter gift. The Winter Gift for 2021-2022 is a Flexi Disc single by the artist Black Ox Orkestar using my dirty minimalist interpretation of the band’s visual langauge combined with Jewish Currents’ art direction.   



Editor-in-Chief: 
Arielle Angel
Photography: 
Elizabeth Day 
Liz Sanders