About, Contact

Marc Jonathan Costello is an art and design director operating 
in Sonoma County and NYC with a focus on brand identity, editorial design, and 
creative strategy. 

He is currently Art Director 
at Jewish Currents, and 
formerly Art Director at ALTR Studio





















Work

  1. Fine Arts Museum of San Francisco
    Membership Redesign
  2. Jewish Currents
    Brand & Editorial Redesign
  3. Nokomis
    Brand Design
  4. Strange Lands Brand & Packaging  
  5. Michael Kors 360 Camapign
  6. Erica Dawn Lyle Album Design 
  7. MAC Cosmetics Retail 
  8. After October 7 Book Design 
  9. Commune Magazine
  10. PopSockets
    Art Direction & Digital
  11. San Diego RV Resort
    Brand Refresh & Digital
  12. Dianna Settles Printer Matter & Wall Art  

For inquiries, collaborations, or 
recommendations for goat feed
    Get in touchjc@othercreative.co





3. Nokomis Design Direction                        
Brand IdentityPackagingProduct 





Combining beauty and 
wellness with ancient wisdom for an herbal brand lodged in science

Nokomis is Algonquin for “grandmother,” and functions to anchor the brand to their mission, to provide modern applications of ancient wisdom. The Nokomis visual identity is a hi/low confluence of traditional North American herbalism with a refined visual language of beauty and wellness. 

I worked with the founder and lead scientist to build the brand identity, develop messaging, and create a design system for all products and packaging. The design system evokes the local legacy of the Shakers with their unique undesigned minimalism, and the historical origin of medicine in the west, the pharmakon. The design langauge creates a tension between minimalist typography and early American farmstead packaging. The result is an unexpected brand that sits equally on upstate co-op isles or boutique storefronts.